About Us
Celebrating India's Textile Heritage, One Thread at a Time
Our Story
Threads of Tradition, Woven with Purpose
Kalatantu, meaning “a thread of art” in Sanskrit, is inspired by India’s timeless textile heritage. It is a tribute to the skilled artisans who have preserved traditional crafts with care and devotion. Every piece reflects their artistry and the cultural legacy passed down through generations.
We believe tradition belongs in the present. At Kalatantu, we revive age-old techniques and thoughtfully adapt them for modern wardrobes. Our designs honour the past while resonating with today’s women who seek beauty with meaning.
In an era of fast fashion, we stand for conscious creation. Each product is made with intention, encouraging mindful choices and deeper connections. Sustainability, quality, and cultural relevance guide everything we do.
Meet the Founders
Kalatantu was born from Asmita Goel’s vision to revive and celebrate India’s handloom legacy through timeless, conscious fashion. Rooted in her connection with artisans and love for traditional weaves, the brand brings purpose, grace, and heritage into every creation.
With shared passion and commitment, Anju Gattani and Asmita Goel together shaped Kalatantu’s journey. Their debut at The Summer Edit in Ahmedabad was a complete sell-out, a powerful start to their mission of empowering artisans and honouring Indian craftsmanship.
Register Now
We Support Artisans
At Kalatantu, artisans are the soul of our story. We empower skilled craftspeople by creating opportunities and supporting them with fair wages, sustaining their heritage, and preserving their artistry. Our goal is to celebrate their dedication and ensure their work receives the recognition it deserves.
Through meaningful collaborations, we give artisans a global platform, ensuring their craftsmanship reaches new audiences while maintaining authenticity. By supporting them, we celebrate India’s rich heritage and help build a vibrant future where tradition and creativity thrive together, fostering a deeper connection between art and culture worldwide.
Register Now
